- Created on 17 June 2015
Starbucks is the latest company to sign up as a leading sponsor of this year’s Pride in London festival.
They will join ASDA and Thomson Reuters as new sponsors, with Barclays, Ryman, and Robert Dyas returning for a second year.
Some stores along the London route will be giving free drinks to the best and most strikingly dressed customers.
Starbucks will have a significant presence in the Pride Parade with a Starbucks float as a section lead and will be displaying their pride colours throughout London.
Lisa Robbins, director of partner resources at Starbucks said: “At Starbucks, we believe in celebrating our diverse partners the world over. We are sponsoring Pride in London to celebrate our partners (employees) and customers and encourage them to feel pride, too.”
Those subscribed to Pride’s newsletter will be able to enjoy a Buy One Get One Free offer on Yoghurt Frappuccinos and will also be able to make use of a breakfast and drink offer for £4 at participating stores in central London.